Welcome to Active Pedal Shop (“we”, “us”, or “our”). We’re passionate about cycling and equally committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website activecycler.com.

1. Information We Collect

As a global cycling equipment retailer, we collect the following types of information to enhance your shopping experience:

Personal Information

  • Contact Details: Name, email address, phone number, shipping/billing address
  • Payment Information: Credit card details (processed securely via PCI-compliant gateways), PayPal account information
  • Account Data: Username, password (hashed), purchase history, preferences

Technical & Usage Data

  • Device Information: IP address, browser type, operating system
  • Browsing Behavior: Pages visited, products viewed, search queries (particularly for bike components and accessories)
  • Transaction Data: Purchase details including items bought (like action cameras or bike lights), order value, shipping method

2. How We Use Your Information

We use your data to fuel your cycling passion with:

  • Order Processing: Fulfill purchases of bike components, accessories, and gear
  • Customer Service: Respond to inquiries about products like bike computers or brake systems
  • Personalization: Recommend relevant cycling equipment based on your browsing (e.g., showing derailleurs to component shoppers)
  • Security: Protect against fraud, especially for high-value items like MIPS helmets
  • Improvements: Enhance our product offerings and website functionality
  • Marketing: Send updates about new bike lights or promotions (with consent)

3. Data Sharing & Disclosure

We value your trust and only share data when necessary:

  • Service Providers: Payment processors (for secure transactions), shipping carriers (for delivering your bike pumps worldwide)
  • Legal Compliance: When required by law or to protect our rights
  • Business Transfers: In case of merger or acquisition

We never sell your personal data to third parties.

4. International Data Transfers

As we serve cyclists globally (except certain Asian and remote regions), your data may be transferred to and processed in the United States and other countries with appropriate safeguards.

5. Data Security

We protect your data with the same care we package your bike components:

  • 256-bit SSL encryption for all transactions
  • PCI-DSS compliance for payment processing
  • Regular security audits of our systems
  • Secure server infrastructure in the US
  • Limited employee access to sensitive data

6. Your Rights

Cyclists worldwide have rights to:

  • Access, correct, or delete your personal data
  • Object to or restrict processing
  • Data portability for your purchase history
  • Withdraw consent for marketing communications
  • Lodge complaints with supervisory authorities

Contact us at [email protected] to exercise these rights.

7. Cookies & Tracking Technologies

We use cookies to keep your cycling journey smooth:

  • Essential Cookies: For checkout functionality (remembering your bike light mounts in cart)
  • Performance Cookies: Analyze how riders navigate our site
  • Marketing Cookies: Show relevant ads for bike accessories (with consent)

Manage preferences via your browser settings or our cookie banner.

8. Children’s Privacy

Our bike helmets and gear are for riders aged 13+. We don’t knowingly collect data from children under 13.

9. Policy Updates

We may update this policy as we add new bike tech to our inventory. Significant changes will be communicated via email or site notice.

10. Contact Us

For privacy questions or to report security concerns about your cycling gear purchases:

Active Pedal Shop
720 Southwest 2nd Street
Moore, US 73160
Email: [email protected]

Ride on with confidence knowing your data is as secure as our bike components!